Actually, I love to say thank you, especially to my clients…and I do it often. But I’ve never sent a physical thank you note to a client in my life.
That’s gotta change.
I figure there’s one rule: Keep it simple and sincere. No ulterior motives. No biz card included. No upsell implied.
It might not even hurt to include a small gift, like a Starbucks card…but no branding elements.
What to say? Well, there are a lot of thoughts about that, and below is a list of some of the best suggestions I’ve been able to find on the subject. Glean what you can, but remember, the best approach is simple and sincere…no ulterior motives. Thank you is thank you.