I always answer: How can you not? There’s an information explosion going on.
The question is not where to find it, but how to be smart about finding the things you need or want or are actively seeking.
Filters. Tools. Aggregators. Organize the info.
One absolutely essential tool is an RSS reader. It saves me hours a day. Get one and one and use it. Here’s a list of RSS readers. Most are free, and they’re easy to configure, once you realize what a great tool it is. I use Google’s reader utility. Yahoo also makes one, and you can even configure your Microsoft Outlook to handle RSS.
Now…whenever you find a great page you really like…grab it’s RSS feed by clicking on the orange symbol. It’ usually tucked away in the top right of most any page, or sometimes in the same window where you type a web address.
Subscribing to the RSS feed of any page puts it on a list in your reader along with all the other sites you’ve subscribed to, and now when you go to your reader, you see them all listed there with a nice, condensed, digest of all the articles from that site, stripped of the other superfluous “stuff” you always find on web pages…it’s just the valuable content. I’ve got hundreds of sites in my list.
Below are four articles you might find interesting that I discovered within minutes from four sites listed in my Google Reader:
FaceBook Set To Launch Music Service on September 22 (if you can put music on your FB page, then you’ll be able to put demo mp3′s there also, I’ll wager)
The Social Media “Cool Club” …Your Online Influence (your measure everything else, why not your Social Media influence?)
A Day in the Digital Life (Incredible InfoGraphic on how we are tied to our devices wherever we go…even the bathroom!)
Now…go sample the information explosion!