All fine and good…that hasn’t exactly been FaceBooks forte’, and Booshaka made a splash last Fall in most tech-circles. But now, things are brooding over at the Booshaka! offices. When you visit the Booshaka.com website, you get a simple message asking you to log into FaceBook to be on an invite list for “something bigger and bettter coming soon”.
BTW, to use Booshaka’s traditional functionality (not too shabby in it’s own right), the trends/booshaka.com site is here.
What’s the probable new Booshaka!?
Likely it’ll be a service that harnesses brand advocates for word-of-mouth marketing. By running an analysis on pages that use Booshaka, posts, comments, shares, and likes target preferred online supporters.
As a marketing tool, you could ostensibly use Booshaka, then, to enlist teams or fans to compete for points and prizes.
Or not. No one really knows, and that’s why I say Booshaka is one to keep a watch on.
We’re in the middle of a boom. A boom of information sharing, community-building, and online tools the extent of which can only be imagined. A new frontier. I’m loadin’ up the Conestoga Wagon!