Setting Rates for Freelance VoiceOvers

Rate_card_buttonGreat article by Edge Studio's David Goldberg at (of course!) VoiceOverExtra
on how to set proper rates for freelance voiceover work.

This is a typically-thorny issue for voice talent, and David's discussion makes great sense.

Click HERE.

CourVO

Free Demo Teleseminar

This may be a teleseminar you'd get some good suggestions out of.  100 places available.  Click HERE to see more: "How To  Avoid the 10 Biggest Demo Blunders"

CourVO

Hold On There!

Fi-Core, Part Deux

The comments are coming thick 'n' fast on the topic of Unions and Fi-Core (financial core), over on the Yahoo VO Forum.

Yesterday, I posted a digest on this blog of the salient points this far, but apparently a lot more people had a lot more to say!

Here, then, the continuation of the thread:

To survive, and be truly effective, a union depends on solidarity. On
the flip side, a union needs to have true reach, and make sure their
members are seen as a truly valuable resource.


If we're honest about things…I'm not sure either currently exists
within our union community. I'm not sure the union has ever truly
reacted to the onslaught of non-union work, nor has union talent ever
pushed back against it…as unions should.

The facts of life are – the ONLY thing we can count on is CHANGE! The reason unions have been losing ground in this country is that they haven't been willing to face reality, change and basic economics 101.

The ongoing discussion of ficore should perhaps focus on the plight of freelance VO people with home studios. It's not that we want to undercut the fee scale of union work, we just want to work, period. Much of the work that we rustle up comes from producers/clients who for myriad reasons aren't signatory to union contracts. Much of this work pays very very well. As it stands, SOMEONE needs to be signatory to the contract in order to be legit. In order to "make it union" we can employ the use of a signatory paymaster as an intermediary. They handle the billing. Swell. Once it all trickles down, though, we lose so much money in this effort to "make it union" that it is suicidal. Must we pay and pay and pay for the privilege to work?

As far as I can tell, the union does nothing to help its members get
work. It's nice that they negotiate those nice scale rates and
benefits, but if you're not booking union work, that contract means
nothing. The bottom line is, there are no benefits (unless you're one
of the lucky few who books enough union work to meet the minimum annual
income levels) and no help getting work. Where's the incentive to join
the union?

Not sure if it has been mentioned, but Fi Core has been around now for 40+ years…nothing new.  It was a move by the Supreme Court to constitutionally uphold a person's right to earn a living, regardless

of their union status. The only ace in the hole that carries any weight at this point is that by opening the talent pool and hiring non SAG/AFTRA people, clients are putting themselves in danger of seriously watering down their projects.

Financial Core actors ARE eligible for benefits..both medical coverage and pension. You lose: Subscriptions to SAG/AFTRA periodicals..Voting.Running for office.participation in union run seminars..and meetings.

I'm in the NYC market and so far have beem making a fine living doing non-union work. Sure, residuals would be great! Sure I'd like to get some Union work and have been up for some and may "must-join" sometime on the future…BUT so far I have not had, nor felt, the need to do so.

I have heard MANY AFTRA MEMBERS that I would NEVER hire for
ANYTHING…I have THREE demos laying here right now with their
AFTRA/SAG #s, right on them…and the demos aren't good or up to date
and neither is the talent. Let's not forget the requirements to BECOME
an AFTRA member.

I don't have a solution to these problems. I just observe that the system is in trouble.

The reason certain kinds of organizations don't want their members to know what's going on is that they have something to hide – and I'll wager there is a lot more money being made by the unions off the dues of their members then the profits made by the producers who hire the union members. When push comes to shove, I have to look out for #1 and if I need money to pay the bills and put food on the table for my family – I'll do what I have to do union, non-union, whatever. Hunger and welfare of one's family trumps any loyalty to a union that essentially provides nothing but rhetoric and negotiates fees that may, at some point become invalid anyway – AND takes money out of your pockets whether you are earning any or not, no thanks to them. The bottom line is the bottom line – and each of us has the personal choice to determine where that bottom line is for ourselves.

Well said everyone!  This is the sort of give 'n' take that makes our country great (yes, still great).

CourVO

Voices That Motivate #6

Voices that motivate

Doc Phillips is releasing his 6th edition of Voices That Motivate: a compilation of some of the best blog articles in Voice Acting today (ahem, if I do say so myself!)

Click HERE to check it out!

CourVO

Munro on the Road

Debmunro
 My biases show through when it comes to favorite coaches.  Deb Munro deserves my bias.  'First met her at VOICE in 2007, then again in 2008, and in all my encounters since, Deb has proven to me she's the real thing.  A nice person, a gifted voice actor, and an experienced coach.

She's arranged a series of workshops close to and away from her usual Western Canadian haunts.  Click on the links below to take you to her VoiceOverUniverse page with all the facts.

Try to catch one of these workshops if you can.

Midland, ON April 25-26
Regina, SK, May 2-3
Tampa, FL, May 30-31
Los Angeles, June 6-7
Edmonton AB, June 13-14
Calgary, AB, June 27-28

CourVO

FiCore, Unions, Non-Union

Union
'Really great dialogue goin on over at the Yahoo VO forum on the issue of union v. non-union, and where Fi-Core's, or Financial Core's place is in the middle of all that.

In my mind, these debates resemble the Mac v. PC wars.  There is NO consensus, evar.  I've been vocal about my position on unions before, so I won't bore you.

Thoughtful summary of this issue, also HERE.  I've blogged about fi-core before HERE & HERE.

Without naming names, here are some of the more salient points of the Yahoo VO forum discussion:
(each new color represents a different voice — these comments are arranged chronologically from oldest at the top to newest at the bottom)
____________________________

Bad times for not just the economy, but also the unions. Especially for this group…. in regards to SAG and AFTRA for voice-over. More of my fellow travelers who earned their union cards in VO are doing  ficore. And I can't blame them…. when there is less work for union talent and you have a family and mortgage to support, what does one do?

In a slowing economy, it's tempting to have a sale. But the problem
with discounting fees for VO work — and the inherent problem with
FiCore — is that once a client's paid the sale price, it's pretty darn
tough to get them back to a fair rate for the work we do. Let's stick together and not let the economy get our spirits — or our rates — down!

First, let's not confuse FiCore with Fire Sale. There's a lot of good
paying non-union work to be had out there. In fact, I've worked on
non-union projects that paid much more than union rates. FiCore is not
a reason to lower your standards. Going FiCore is a personal decision, and one that should be made only
after due consideration. There are pros and cons to either choice. Best
to make an informed choice by doing a bit of research first.
I will say that in the VO world, there are many Union folks who also do
non-union work… and assume that's ok. To each his own, but it does
violate the union rules. Once you are a full union member, you are not
allowed to do non-union work. Period. This includes pro-bono work for
organizations that may not be able to afford union contracts or rates.
For myself and many others, FiCore is a good choice… and an honest
one. I was not comfortable doing non-union work when I'd agreed to the
union's "no non-unoin" rule. FiCore is the only legal solution, and for
me, the only moral solution.

You must be a member of a union before opting for FiCore. So if you are currently non-union, you need to join and pay the initiation fee, then send the office a letter stating that you wish to change your status to fee paying non-member.

Going FiCore involves sending a letter to the union requesting FiCore
status. They will ask you to return your union card, and your next dues
statement will be adjusted to be (slightly) less. Yes, FiCore members
stil pay dues, and a portion of all union work still benefits the union. We should be clear on what "Financial Core" means. In a nutshell, it means you do not agree with how the union(s) spend
your dues money, and so are only willing to pay for the "Financial
Core" of what the unions provide (ie. negotiation, health, pension).
This lowers your dues, but only by a very small amount. In order to
accurately adjust dues, the unions would have to open their books to
let you see how dues are spent. To date this has not happened, and
probably will not until someone legally challenges the union.

The fact that what we do is such a subjective business always made the concept of a union hard to understand. We do not stand in line at the union hall and get the next job available. To have someone tell me I can't work in my field, that I should wait tables rather than work a non-union acting job is beyond ludicrous. I didn't want to work under the "table" or under an assumed name, so I opted for this way of being able to work the union jobs when they come up, converting non-union to union when possible and working non-union jobs – the combination of which allows me to work full-time in my craft.

All the way in or all the way out seems to be the most honest position.
If every AFTRA member was to go financial core, there would cease to be
ANY union. There would be no contracts and we'd ALL be working for a
whole lot less. Going ficore is, to my way of thinking, just like going
out with friends and splitting the bill equally, but always making sure
you order more than everyone else. Going ficore may be good for ONE,
but it weakens the whole.

Whatever individuals decide, it will never be an "all or nothing"
scenario. Some are comfortable doing only union work, some will do
non-union without going FiCore, and some will go FiCore.
Does FiCore weaken the union? Maybe. It's a debatable point. As with
any fair system, competition will either strengthen the union or weaken
it. If the union is not the best solution for its members, why should
it continue in its present form?
One important point: the decision to be Union or FiCore cannot be used
as a criteria in the casting of a union project. It is an unfair labor
practice and is a direct violation of federal labor law.

If every AFTRA member went financial core, there would still be a bunch of money coming into AFTRA – and perhaps it would/could/should evolve into something relevant for a performance field. If every FiCore performer opted completely out, then there wouldn't be nearly as much money. Depending on how many of us there are, it is possible that FiCore performers are what is holding the union together at the moment. I'd REALLY like to know the percentage.

The fairest thing to do is to pick one: union or non-union. Those who go FiCore remind me of the people who drive on the shoulder
when traffic is backed up. It's a "me" rather than a "we" approach.

CourVO

So SEO

Seo
Super-Ego-Oriented
Serpents Eat Orcas
Supply Everyone Oreos
Surreptitiously Elope Ostentatiously

nah…..Search Engine Optimization…that's all.

And you may not even mess with it.  Lots of people don't, and I'm starting to believe they're the smart ones.

But….

If you're interested in maximizing your website's visibility…you may want to click on the most complete list of SEO sites I've ever seen on Mark Davidson's blog.

HERE.

CourVO

Voicey Awards

Voices
Yeah, I'm a day late and a dollar short with this notice, but there MIGHT still be some who haven't gotten word.

VOICES.COM's VOX Daily blogsite announces the winners of this year's (the 3rd annual) VOICEY awards.

Here's what you should do with this list.  Click on every one of the winners and those nominated.  Listen to all of their demos.  In fact, you should be listening to everyone's demo…good and bad…all the time.  It helps you know what's getting attention — what you should maybe be doing — and what you definitely should NOT be doing. 

That's not your invitation to copy anyone else's style.  But it DOES give you a clue of how the good ones are managing their most prized possession — their demo.

Click HERE to see the VOX Daily blog on the Voiceys.

CourVO

Voice-Actor Group on Twitter

'Mentioning this again, 'cause our Twittgroup for VoiceActors is now over 100 strong, and vibrant.

Click HERE to join. (gotta sign-up for Twitter first — quick and free)

Oh, and just when you thought you might kinda understand Twitter…there's a Twitter clone out there: Jively

CourVO

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